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Virlia
$29Starting price
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About Virlia
Virlia is an AI-driven platform designed for creator marketing that evaluates videos frame-by-frame rather than relying on thumbnails or follower counts. It scores creators against a brand’s specific criteria, including brand fit and contextual safety, using 36 sampled frames per video alongside transcripts and top comments. The tool supports YouTube, TikTok, and Instagram, providing detailed analysis of each creator’s content to identify alignment with brand values. It generates outreach drafts with direct links to the creator’s published content, streamlining the outreach process. Campaigns are priced per run rather than per user, with the first three reports available for free without requiring a credit card. The platform offers tiered plans for solo marketers, teams, agencies, and enterprises, with varying campaign run limits and features such as white-label reporting and dedicated analysis capacity.
Key features
- Frame-by-frame video analysis
- Contextual brand safety scoring
- Transcript and comment analysis
- Automated outreach drafts with Gmail handoff
- YouTube, TikTok, and Instagram discovery
- Campaign-based pricing model
- White-label reporting for agencies
- Dedicated analysis capacity for enterprise plans
Use cases
- Identifying brand-aligned creators for influencer campaigns
- Evaluating creator content for safety and compliance
- Generating personalized outreach messages based on video evidence
Pros
- Analyzes 36 frames per video for contextual brand fit and safety
- Supports YouTube, TikTok, and Instagram discovery
- Generates outreach drafts with direct links to creator content
- Priced per campaign run, not per user seat
- Offers free reports without requiring payment details
Cons
- No free tier beyond the initial three reports
- Limited to video-based platforms (YouTube, TikTok, Instagram)
- Enterprise plan requires direct contact for pricing
Frequently asked questions about Virlia
What does Virlia do?
Virlia is an AI-driven platform for creator marketing that evaluates videos frame-by-frame, scoring creators against a brand’s specific criteria such as brand fit and contextual safety. It analyzes 36 sampled frames per video alongside transcripts and top comments to provide detailed insights.
Who is Virlia suited for?
Virlia is designed for solo marketers, teams, agencies, and enterprises involved in creator marketing. It supports YouTube, TikTok, and Instagram, making it suitable for brands looking to align with creators based on actual content rather than follower counts.
How does Virlia's pricing model work?
Virlia prices campaigns per run rather than per user, with the first three reports available for free without requiring a credit card. Plans include tiered options for different needs, such as Solo, Studio, Agency, and Enterprise, with varying campaign run limits and features.
What integrations does Virlia offer?
Virlia provides outreach drafts with direct links to the creator’s published content, which can be opened directly in Gmail. It also supports white-label reporting for agencies and enterprises.
What are the limitations of Virlia?
Virlia’s analysis is limited to the platforms it supports: YouTube, TikTok, and Instagram. The depth of analysis depends on the plan, with higher-tier plans offering more concurrent runs and dedicated capacity.
How do I get started with Virlia?
Users can start by running a free campaign without providing a credit card. After seeing the results, they can choose a plan based on their needs. Alternatively, a demo can be booked to see the tool in action with a live campaign.
