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Coolors

Generate custom color palettes instantly with AI or from images for design projects.

€3/mStarting price
3.9MMonthly visits
60Popularity
Coolors featured image

About Coolors

Coolors is a simple AI tool designed to help users create and customize color palettes effortlessly. It allows you to generate colors randomly or extract them from images, making it ideal for artists, designers, and anyone seeking color inspiration. The tool streamlines the process of selecting cohesive colors, enhancing creative workflows for projects like branding, web design, and digital art. Users can quickly iterate through palette options, lock favorites, and export palettes in multiple formats to suit their needs. Coolors is particularly useful for graphic designers, web developers, UI/UX designers, and brand strategists who require efficient color scheme generation. Its intuitive interface and AI-driven suggestions make it accessible even for those without advanced design skills. The platform supports exporting palettes in formats like PNG, PDF, and CSS, ensuring compatibility with various design tools and workflows.

Key features

  • Generate unlimited unique color palettes randomly
  • Extract colors from images to create palettes
  • Export palettes in multiple formats (PNG, PDF, CSS)
  • Lock favorite colors for easy reference
  • Customize palettes with fine-tuned adjustments
  • Share palettes via direct links
  • Access palette history for quick revisits
  • Use gradient generator for smooth transitions

Use cases

  • Create brand color palettes for marketing materials
  • Design website color schemes for UI/UX projects
  • Generate gradient color palettes for digital art

Pros

  • AI-powered random palette generation for quick inspiration
  • Extracts color palettes directly from images
  • Supports multiple export formats (PNG, PDF, CSS, SVG, etc.)
  • Lock and refine favorite palettes for iterative design
  • Browser-based with no installation required

Cons

  • Limited advanced color theory customization options
  • No built-in collaboration features for team projects
  • Free version includes watermark on exported palettes
  • Mobile experience less optimized compared to desktop

Frequently asked questions about Coolors

What is Coolors and what does it do?

Coolors is a color palette generator that helps users create, customize, and export color schemes quickly. It allows generating random palettes, extracting colors from images, and refining selections with an intuitive interface.

Who is Coolors designed for?

The tool is designed for graphic designers, web developers, UI/UX designers, brand strategists, and anyone needing color inspiration for projects like branding, web design, or digital art.

How does Coolors generate color palettes?

Users can generate palettes randomly, lock preferred colors, adjust hues, or extract colors directly from images. The AI-driven suggestions streamline the process of finding cohesive color combinations.

Can I extract colors from an image using Coolors?

Yes, Coolors allows users to upload an image and extract its dominant colors to create a palette, making it useful for matching colors from existing visuals.

What formats can I export color palettes in?

Color palettes can be exported in formats such as PNG, PDF, CSS, SVG, and more, ensuring compatibility with various design tools and workflows.

Is Coolors free to use?

Coolors offers both free and premium features, with the free version providing basic palette generation and export options. Additional advanced features may require a subscription.

Coolors traffic & engagement

coolors.co · third-party estimates from Similarweb

Data as of Sep 2026Full AI website ranking →
Monthly visits · Sep 20263.9M-3.6% MoM12-month high 4.4M (Jul 2026)
Rank among AI websites#196▼ 7 vs last monthof 8,652 tools on aitoolnavio™
Rank in Image & Design#27of 900 tools in this category
Top marketUnited States22.1%Top 5 countries bring 41% of visits
Average visit3m 32sLonger than 87% of AI sites
Pages per visit16.24More than 99% of AI sites
Bounce rate32%Lower than 92% of AI sites
Similarweb global rank#6,528#5,605 in United States

Traffic trend

Last 4 months · grows by one month every month

  • Jun 20264.1M
  • Jul 20264.4M+7%
  • Aug 20264.1M−7.5%
  • Sep 20263.9M−3.6%

Top countries

Share of visits · estimated visits

  • United States865K22.1%
  • India282K7.2%
  • United Kingdom172K4.4%
  • Canada149K3.8%
  • Philippines145K3.7%

Other countries: 58.8%

Visits sent by AI assistants

How people reach this site from other AI tools

25K a month · 0.6% of all visits

  • ChatGPT49%
  • Gemini7.7%
  • Perplexity4.3%

Traffic figures are third-party estimates, good for scale and trends; they can differ from a company's own numbers. Updated monthly.

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