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38M visits/mo-3.9%#2 Business & Marketing
Virlo
AI analytics platform for tracking short-form video trends, competitor performance, and breakout content across TikTok, Reels, and Shorts.
$49Starting price
175KMonthly visits
37Popularity
About Virlo
Virlo is a web-based AI analytics platform designed for creators, agencies, brands, and researchers who need performance intelligence across TikTok, YouTube Shorts, and Instagram Reels. The platform continuously monitors chosen niches, keywords, or competitors to detect breakout videos and send real-time alerts. Its Orbit Search feature provides on-demand social listening, delivering reports on top hooks, outlier creators, and trend signals for any query. Virlo’s Outlier Detection identifies videos and creators outperforming baselines, enabling teams to spot rising formats early. The Tracking Center offers daily snapshots of creator or video performance, alongside AI-driven analysis of hooks, sentiment, and posting patterns. For operational workflows, Virlo supports exports in Excel, CSV, and JSON formats, along with integrations for Zapier, n8n, Slack, Discord, and webhooks. A developer API grants real-time access via credits, facilitating automation and deeper data analysis. The platform is tailored for users who rely on data-driven insights to refine content strategies, monitor competitors, and scale social media presence efficiently.
Key features
- Always-on niche scraping and competitor monitoring
- Real-time alerts for breakout videos and trends
- On-demand social listening with trend reports
- Outlier detection for early trend identification
- Daily performance snapshots with AI analysis
- Exports in Excel, CSV, and JSON formats
- Integrations with Zapier, n8n, Slack, Discord, and webhooks
- Developer API for real-time data access
- Custom keyword and market tracking
- AI-generated hooks, sentiment, and posting pattern analysis
Use cases
- Tracking short-form video performance across platforms
- Monitoring competitors and identifying breakout content
- Generating data-driven content strategies and reports
Pros
- Real-time social listening and trend detection across TikTok, Instagram Reels, and YouTube Shorts
- AI-driven analysis of video hooks, sentiment, and posting patterns for actionable insights
- Automated outlier detection to identify breakout content before saturation
- Integrations with Slack, Discord, Zapier, n8n, and webhooks for seamless workflow automation
- Developer API for real-time data access and custom automation
Cons
- Limited to short-form video platforms (TikTok, Reels, Shorts) and does not cover long-form content
- Requires manual setup of niches or keywords for optimal performance
- Some advanced features may require technical familiarity for full utilization
Frequently asked questions about Virlo
What is Virlo and what does it do?
Virlo is a web-based AI analytics platform that provides performance intelligence for short-form video content across TikTok, YouTube Shorts, and Instagram Reels. It monitors niches, keywords, or competitors to detect breakout videos and sends real-time alerts.
Who is Virlo designed for?
Virlo is designed for creators, agencies, brands, and researchers who rely on data-driven insights to refine content strategies, monitor competitors, and scale social media presence efficiently.
How does Virlo help with content strategy?
Virlo provides on-demand social listening, trend signals, and AI-driven analysis of hooks, sentiment, and posting patterns. It helps users identify what’s working and turn those insights into data-backed ads, scripts, and briefs.
Does Virlo offer integrations with other tools?
Yes, Virlo supports integrations with Slack, Discord, Zapier, n8n, and webhooks, allowing users to receive alerts and data directly in their existing workflows.
Can Virlo track competitors and specific creators?
Yes, Virlo’s Tracking Center allows users to paste a creator or video URL to collect daily snapshots and deep AI analysis on performance, hooks, sentiment, and growth trajectory.
Does Virlo provide an API for developers?
Yes, Virlo offers a developer API that grants real-time access to trend and outlier data, enabling automation and deeper data analysis for technical users.
Virlo traffic & engagement
virlo.ai · third-party estimates from Similarweb
Data as of Sep 2026Full AI website ranking →
Monthly visits · Sep 2026175K-20.2% MoM12-month high 224K (Jul 2026)
Rank among AI websites#1,482▼ 181 vs last monthof 8,652 tools on aitoolnavio™
Top marketUnited States13.9%Top 5 countries bring 33% of visits
Average visit50sLonger than 56% of AI sites
Pages per visit2.25More than 65% of AI sites
Bounce rate40%Leave after one page · lower is better
Similarweb global rank#240,675#185,148 in United States
Traffic trend
Last 4 months · grows by one month every month
- Jun 2026148K
- Jul 2026224K+51%
- Aug 2026220K−1.8%
- Sep 2026175K−20.2%
Top countries
Share of visits · estimated visits
Other countries: 67.3%
Visits sent by AI assistants
How people reach this site from other AI tools
2.1K a month · 1.2% of all visits
Compared with similar tools
Business & Marketing · Sep 2026
Traffic figures are third-party estimates, good for scale and trends; they can differ from a company's own numbers. Updated monthly.
