AI Marker

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About AI Marker

AI Marker provides a workflow for teams publishing AI-generated or AI-manipulated content to comply with EU AI Act Article 50 transparency duties. The tool assesses the applicable duty based on role, media type, audience location and exemptions, then applies localized disclosure labels and retains a defensible record for internal or regulatory review. It supports images, video, audio and text, offering visible badges, embedded metadata, and machine-readable watermarks. The service includes a structured assessment to determine transparency obligations and guides users through the disclosure process in 24 EU languages. Files are processed locally in the browser without uploads, ensuring privacy and offline use. The platform targets legal and compliance teams, marketing and publishing departments, and product engineering groups responsible for public-facing AI content.

Key features

Local file processing without uploads
Visible disclosure badges and embedded metadata
Machine-readable watermarking (C2PA)
24 EU language support for localized disclosures
Structured assessment for duty determination
Defensible evidence record retention
Offline functionality
Interactive preview of labels

Use cases

Labeling AI-generated images for EU market compliance
Disclosing AI-manipulated video content in marketing campaigns
Applying localized text disclosures for multilingual publications

Pros

Processes images, video, audio and text for EU AI Act compliance
Supports 24 EU languages for localized disclosure
Files remain on-device with no upload required
Provides visible badges, embedded metadata and machine-readable watermarks
Includes structured assessment to determine applicable transparency duties

Cons

No support for bulk processing or team collaboration in the free tier
Limited to EU AI Act compliance use cases
No API access in the free version
Requires browser-based processing with no native desktop application

Frequently asked questions about AI Marker

What is AI Marker and what does it do?

AI Marker is a free tool that helps teams comply with EU AI Act Article 50 transparency duties for AI-generated or manipulated content. It assesses applicable disclosure obligations, applies localized labels, and retains a defensible record for regulatory review across images, video, audio, and text.

Who should use AI Marker?

The tool is designed for legal and compliance teams, marketing and publishing departments, and product engineering groups responsible for publishing AI content in the EU or targeting EU audiences.

Is AI Marker really free to use?

Yes, the image labeler and text disclosure guide are available without an account or payment. A paid platform is planned for teams needing bulk marking, C2PA signing, invisible watermarks, and audit-ready evidence records.

Does AI Marker upload my files to a server?

No, all processing happens locally in the browser using the canvas API, and files never leave your device. The tool can even be used offline.

What types of content does AI Marker support?

The tool supports images, video, audio, and text, offering visible badges, embedded metadata, and machine-readable watermarks tailored to each media type.

How many EU languages does AI Marker support for disclosures?

AI Marker provides localized disclosure wording in 24 EU languages, ensuring compliance with regional terminology and regulatory requirements.