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Dub
AI-powered link attribution platform for tracking, analytics, and affiliate management with branded short links and QR codes.
$2.50Starting price
753KMonthly visits
45Popularity
About Dub
Dub is a link attribution platform that unifies short link creation, real-time analytics, and affiliate program management into a single tool. Users can generate branded short links with built-in QR codes, configure A/B tests and geo-targeting, and monitor conversions from initial click to final sale. The platform includes Dub Partners, an affiliate management system for running referral programs with automated payouts and partner dashboards. Dub Analytics provides customer journey insights and conversion tracking across multiple channels, while Dub Links offers advanced features like device targeting, custom link previews, and password protection. The open-source codebase is available on GitHub, making it transparent and customizable for developers. The platform serves marketing teams, SaaS companies, growth marketers, influencers, and e-commerce businesses by simplifying link tracking and attribution for campaigns, partnerships, and ad performance. It is designed to replace basic URL shorteners with a comprehensive solution for data-driven marketing decisions.
Key features
- Create branded short links with built-in QR codes
- Real-time conversion tracking from first click to final sale
- A/B testing and geo-targeting for link destinations
- Affiliate program management with automated payouts
- Device targeting and custom link previews
- Password protection for secure links
- Customer journey insights and analytics
- Open-source codebase available on GitHub
- Multi-tier pricing with free and paid plans
- SSO and audit logs for Enterprise plans
Use cases
- Creating branded short links for marketing campaigns
- Tracking conversion attribution across multiple channels
- Running affiliate and referral programs for products
Pros
- Unifies short link creation, real-time analytics, and affiliate program management in one platform
- Provides advanced link features such as device/geo-targeting, A/B testing, deep links, and custom previews
- Includes built-in QR code generation for each short link
- Offers powerful attribution engine for tracking customer journey from first click to final sale
- Supports role-based access control and custom domains for branded links
Cons
- May have a learning curve for users unfamiliar with link attribution platforms
- Advanced features may require technical setup for optimal use
- Pricing model may not be suitable for very small businesses or individual users
Frequently asked questions about Dub
What is Dub and what does it do?
Dub is a modern link attribution platform that combines short link creation, real-time analytics, and affiliate program management into a single tool. It helps users track marketing performance from initial click to final sale, manage referral programs, and gain insights into customer journeys.
Who should use Dub?
Dub is designed for marketing teams, SaaS companies, growth marketers, influencers, and e-commerce businesses looking to replace basic URL shorteners with a comprehensive solution for data-driven marketing decisions.
Does Dub offer affiliate program management?
Yes, Dub includes Dub Partners, an all-in-one partner management platform for building and managing profitable affiliate and referral programs with automated payouts and partner dashboards.
Can I track conversions and customer journeys with Dub?
Dub provides Dub Analytics, a powerful attribution engine that tracks customer journeys from first click to conversion, offering insights into clicks, leads, sales, lifetime value, and retention rates.
What advanced features does Dub Links offer?
Dub Links includes features like custom domains, QR codes, device and geo-targeting, A/B testing, deep links, link cloaking, password protection, and custom link previews to enhance branded short links.
Is Dub’s codebase open-source?
Yes, Dub’s open-source codebase is available on GitHub, allowing developers to review, customize, and contribute to the platform transparently.
Dub traffic & engagement
dub.co · third-party estimates from Similarweb
Data as of Sep 2026Full AI website ranking →
Monthly visits · Sep 2026753K-22.4% MoM12-month high 982K (Jul 2026)
Rank among AI websites#595▼ 98 vs last monthof 8,652 tools on aitoolnavio™
Top marketUnited States23.4%Top 5 countries bring 46% of visits
Average visit1m 17sLonger than 67% of AI sites
Pages per visit2.9More than 76% of AI sites
Bounce rate51%Leave after one page · lower is better
Similarweb global rank#68,124#39,270 in United States
Traffic trend
Last 4 months · grows by one month every month
- Jun 2026858K
- Jul 2026982K+14.5%
- Aug 2026971K−1.1%
- Sep 2026753K−22.4%
Top countries
Share of visits · estimated visits
Other countries: 53.6%
Visits sent by AI assistants
How people reach this site from other AI tools
7.3K a month · 1% of all visits
Compared with similar tools
Chatbots & Assistants · Sep 2026
Traffic figures are third-party estimates, good for scale and trends; they can differ from a company's own numbers. Updated monthly.
