Generate lifelike human videos with AI, making professional video creation fast and accessible for any user.
41M visits/mo+26.2%#1 Video & Animation
Magisto
Create polished videos effortlessly, access stock footage, and customize them with text, music, and effects.
$12Starting price
161KMonthly visits
37Popularity
About Magisto
Magisto is a powerful online video editing tool that helps you create stunning videos quickly and easily. It’s designed to be user-friendly and intuitive, so you don’t need to be an experienced video editor to get the most out of it. With Magisto, you can upload your own media or access our library of high-quality stock footage, and then edit your video with a few simple clicks. You can customize your video with text, music, and special effects, and then share it with the world in just a few minutes. Whether you’re a beginner or a pro, Magisto has something for everyone. Start creating stunning videos today with Magisto, the ultimate video editor for the modern age.
Magisto
Mountain View, United States · Founded 2009
- Founded
- 2009
- Headquarters
- Mountain View, United States
Key features
- Create polished videos with minimal effort
- Access high-quality stock footage with ease
- Easily customize videos with text, music and effects
Use cases
- Creating promotional videos for businesses
- Editing personal videos for special occasions
- Generating social media content
Pros
- AI-powered smart editing for automated video creation and enhancement
- Browser-based and mobile-friendly with no software installation required
- Integrated stock media library with royalty-free videos, images, and soundtracks
- Text-based video editing to remove filler words and pauses directly from transcripts
- Customizable templates and branding options for professional-quality videos
Cons
- Limited advanced manual editing controls compared to professional desktop software
- Free plan includes watermarks and restricted features
- Requires internet connection for editing and rendering
Frequently asked questions about Magisto
What is Magisto and what does it do?
Magisto is an online video editing platform that enables users to create, edit, and share videos quickly using AI-powered tools. It allows for in-browser editing, customization with text, music, and effects, and integration with Vimeo for hosting and analytics.
Who is Magisto designed for?
Magisto is designed for a wide range of users, including video professionals, marketing teams, educators, content creators, and small businesses. It caters to both beginners and experienced users with its intuitive interface and advanced features.
Does Magisto offer AI-powered features?
Yes, Magisto includes AI-powered tools such as automatic highlight reel creation, text-based video editing to remove filler words, and AI-driven video translation for localization into multiple languages.
Can I use Magisto for live streaming or video monetization?
Magisto, through its Vimeo integration, supports live streaming and video monetization options, including subscription services and on-demand video sales.
What integrations does Magisto support?
Magisto integrates with Vimeo for hosting, analytics, and player customization. It also offers an API for developers to build custom integrations and supports connections with other tools for workflow enhancement.
How do I get started with Magisto?
To get started, users can sign up for a free account on Magisto’s website, access the online editor directly in their browser, and begin creating or editing videos using templates, stock media, or their own footage.
Magisto traffic & engagement
magisto.com · third-party estimates from Similarweb
Data as of Sep 2026Full AI website ranking →
Monthly visits · Sep 2026161K+46.8% MoM12-month high 161K (Sep 2026)
Rank among AI websites#1,544▲ 322 vs last monthof 8,652 tools on aitoolnavio™
Top marketUnited States20%Top 5 countries bring 50% of visits
Average visit53sLonger than 57% of AI sites
Pages per visit1.86More than 51% of AI sites
Bounce rate44%Leave after one page · lower is better
Traffic trend
Last 4 months · grows by one month every month
- Jun 2026129K
- Jul 2026134K+3.9%
- Aug 2026110K−18.3%
- Sep 2026161K+46.8%
Top countries
Share of visits · estimated visits
Other countries: 50.3%
Compared with similar tools
Video & Animation · Sep 2026
Traffic figures are third-party estimates, good for scale and trends; they can differ from a company's own numbers. Updated monthly.
