$84Starting price
26KMonthly visits
24Popularity
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About Usermaven

Usermaven is a web-based attribution and analytics platform designed for marketing teams, agencies, B2B SaaS, and eCommerce brands. It connects anonymous visitors to conversions and retention across the full customer journey, enabling teams to measure marketing performance without relying on third-party cookies. The platform offers multi-touch attribution with seven models, including first-touch, last-touch, linear, and U-shaped, to accurately tie conversions to channels, campaigns, and content. Usermaven provides automatic event tracking with no-code setup, capturing actions such as clicks, page views, form submissions, and purchases, while also supporting custom and pinned events for deeper insights. It unifies website and product analytics with features like funnels, user journeys, path analysis, retention and cohort analysis, and feature adoption reporting. The Contacts Hub centralizes user and account profiles, timelines, and segments, enhanced by Maven AI for natural-language analytics queries. Designed for GDPR and CCPA compliance, Usermaven uses first-party, cookieless tracking hosted in the EU to reduce attribution loss from ad blockers. It integrates with tools like HubSpot, Google Ads, Meta Ads, LinkedIn Ads, and Google BigQuery, consolidating marketing, product, and CRM insights in one place for streamlined decision-making.

Key features

  • Multi-touch attribution with seven models (first-touch, last-touch, linear, U-shaped, etc.)
  • No-code automatic event tracking for clicks, page views, form submissions, purchases, and custom events
  • Unified website and product analytics with funnels, user journeys, retention, and cohort analysis
  • Contacts Hub with user/account profiles, timelines, segments, and natural-language analytics via Maven AI
  • First-party, cookieless tracking hosted in the EU with GDPR and CCPA alignment
  • Integrations with HubSpot, Google Ads, Meta Ads, LinkedIn Ads, and Google BigQuery
  • Real-time multi-touch ROI reporting
  • Custom and pinned event tracking for deeper insights

Use cases

  • Unifying marketing attribution and product analytics for B2B SaaS teams
  • Reducing attribution loss from ad blockers with cookieless tracking for eCommerce brands
  • Consolidating CRM, marketing, and product insights for agencies managing multiple clients

Pros

  • Provides cross-channel multi-touch attribution to credit all touchpoints in the customer journey
  • Offers cookieless, first-party tracking compliant with GDPR and CCPA
  • Unifies website analytics, product analytics, and CRM data in a single platform
  • Includes Maven AI for natural-language data queries and analysis
  • Supports no-code event tracking and custom event creation

Cons

  • May require initial setup assistance for optimal configuration
  • Limited visibility into attribution for channels outside tracked integrations
  • Cookieless tracking can reduce granularity compared to third-party cookie-based tools

Frequently asked questions about Usermaven

What does Usermaven do?

Usermaven is an AI-powered marketing attribution and analytics platform that tracks the full customer journey across channels, campaigns, and touchpoints to show which marketing efforts drive conversions, pipeline, and revenue.

Who is Usermaven designed for?

The platform serves marketing teams, agencies, B2B SaaS companies, and eCommerce brands looking to measure marketing performance, optimize spend, and connect acquisition, activation, retention, and revenue data.

How does Usermaven handle attribution without third-party cookies?

Usermaven uses first-party, cookieless tracking hosted in the EU to reduce attribution loss from ad blockers while ensuring GDPR and CCPA compliance.

Can Usermaven integrate with other tools?

Yes, Usermaven integrates with platforms like HubSpot, Google Ads, Meta Ads, LinkedIn Ads, and Google BigQuery to consolidate marketing, product, and CRM insights in one place.

What kind of analytics does Usermaven provide?

It offers multi-touch attribution with seven models, website and product analytics, funnels, user journeys, retention and cohort analysis, and AI-powered natural-language queries through Maven AI.

How do I get started with Usermaven?

Users can sign up for a free trial, book a demo, or follow guided setup instructions and help documentation to configure tracking and begin analyzing attribution data.

Usermaven Website Engagement

Last Update: 9 days ago

Total Monthly Visits
0
Bounce Rate
0%
Visit Duration (avg)
0.00s
Pages Per Visit
0
Country Rank
0
United States
Global Rank
0
Category Rank
#0
Computers Electronics & Technology

Monthly Traffic

26K27K28K29K30KJun 2026Jul 2026Aug 2026

Traffic Sources

0%10%20%30%40%50%0%Social0%PaidReferrals2.8%Mail10.4%Referrals0%Search40.1%Direct

Traffic Share By Country

16.8%9.3%8.6%7.1%6.4%
  • United States16.8%
  • India9.3%
  • Vietnam8.6%
  • United Kingdom7.1%
  • France6.4%

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