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About WP Duty

WP Duty is an AI assistant for WordPress that performs site operations through natural language instructions. It connects to a WordPress site via a plugin and executes tasks such as content editing, WooCommerce management, SEO optimization, and Elementor page design. Each action is planned, presented as a before/after diff for approval, and snapshotted before execution. The tool supports scheduling routines, running fleet-wide commands across multiple sites, and generating white-label reports for clients. Changes can be reversed with one click from the activity log, providing a safety net for automated site management. It integrates with popular WordPress plugins including Elementor, Yoast SEO, Rank Math, and Gutenberg.

Key features

  • Natural language site instructions
  • Content editing and scheduling
  • WooCommerce product and price management
  • SEO audits and meta tag optimization
  • Elementor page design and screenshot-to-layout conversion
  • Multi-site fleet command execution
  • Automated routine scheduling with reports
  • Granular capability permissions per site

Use cases

  • Managing multiple client WordPress sites from a single workspace
  • Automating routine SEO and content updates across a portfolio
  • Rebuilding or editing Elementor pages from screenshots or descriptions

Pros

  • Executes site changes from plain language instructions
  • Provides one-click undo for every action
  • Supports multi-site fleet operations
  • Integrates with Elementor, Yoast SEO, Rank Math, and Gutenberg
  • Schedules automated routines with white-label reporting

Cons

  • No free tier beyond a single site with limited actions
  • Requires plugin installation on WordPress sites
  • AI processing occurs in the cloud, not locally
  • Limited to WordPress platform

Frequently asked questions about WP Duty

What happens if the AI makes a mistake?

Almost every change is snapshotted before execution and can be reversed with one click from the Activity log, including content, settings, WooCommerce, SEO, and design edits. Actions that cannot be auto-undone are clearly marked before running.

Does it need my OpenAI or Claude key on the WordPress site?

No. The AI and its keys reside in the cloud, while the WordPress plugin acts as a thin executor that only accepts HMAC-signed requests. No LLM keys are stored on your site.

Can I control what WP Duty is allowed to touch on my site?

Yes. Each site has capability scopes for content, SEO, plugins, settings, WooCommerce, design, and more. Disabling a capability removes those tools entirely, preventing the agent from even reading restricted areas.

How does it work across many client sites?

Fleet mode allows running a single instruction across an entire portfolio of sites simultaneously. Changes can be scheduled and white-label reports sent to clients automatically.

What is the approval process before changes are made?

The agent proposes changes and displays a before/after diff for review. Nothing is written to the site until explicitly approved. Sensitive changes require approval before execution.

Is there a safety net if I don't like the changes?

Yes. Every change is snapshotted before execution, and a one-click undo is available from the Activity log. This allows rolling back single actions or entire sessions.

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