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Arcade

About Arcade
Arcade is an AI-powered platform for creating interactive product demos, videos, and visuals. Used by over 30,000 companies, it lets you record your screen and turn that recording into polished, on-brand demo content without needing designers or agencies. The tool works by capturing your product UI through a Chrome extension or desktop app, then using AI to add voiceovers, branching logic, callouts, and other interactive elements. You can output the result as an interactive demo, a video, or a GIF, then embed it on your website or share custom links with prospects. Arcade serves multiple teams across the customer journey. Marketing teams use it to create content that drives trial conversion. Sales teams use it for personalized demos that shorten sales cycles. Customer success teams use it for onboarding content that reduces support tickets. The platform includes analytics to track viewer engagement and identify hot leads.
Key features
- AI-generated voiceovers for narration
- Automated editing and formatting of recordings
- Interactive branching logic for demos
- Callouts and annotations for clarity
- Multiple output formats: interactive demos, videos, GIFs
- On-brand content generation without designers
- Embeddable demos and shareable custom links
- Analytics for viewer engagement tracking
- Chrome extension and desktop app for recording
- Free plan available
Use cases
- Create interactive product demos for marketing
- Build personalized sales demos to shorten cycles
- Develop onboarding videos to reduce support tickets
Pros
- Creates on-brand videos, demos, and visuals without requiring designers or agencies
- Supports multiple output formats including interactive demos, videos, and GIFs
- Offers AI-powered editing, voiceovers, and branching logic for personalized content
- Provides analytics to track viewer engagement and identify hot leads
- Integrates with tools like Figma, Chrome, and desktop apps for seamless capture and workflow
Cons
- Limited to product-focused storytelling and may not suit non-product use cases
- Requires setup of brand kits and product context for optimal results
- Dependent on AI accuracy for content generation and editing
- May not fully replace the nuance of human-created design in complex scenarios
Frequently asked questions about Arcade
What is Arcade and what does it do?
Arcade is an AI-powered platform designed to help teams create interactive product demos, videos, and visuals without needing designers or agencies. It captures product UI through a Chrome extension or desktop app and uses AI to generate polished, on-brand content that can be shared as interactive demos, videos, or GIFs.
Who should use Arcade?
Arcade is used by multiple teams across the customer journey, including marketing teams for lead generation, sales teams for personalized demos, customer success teams for onboarding content, product teams for feedback and iteration, and enablement teams for training materials.
How does Arcade integrate with other tools?
Arcade offers native integrations with a variety of tools to streamline workflows and enhance productivity. These integrations allow users to gather insights, drive action, and connect Arcade with their existing tech stack for deeper functionality.
Can I customize the output to match my brand?
Yes, Arcade allows users to set up a Brand Kit by pulling logos, colors, fonts, and writing style from their website, ensuring that all created content aligns with their brand identity. Users can also manually edit or fine-tune details for precise adjustments.
What formats can I export my Arcade content in?
Arcade supports multiple export formats, including videos, GIFs, and interactive demos. Users can embed these outputs directly on their website or share custom links for team review and collaboration.
How do I get started with Arcade?
To get started, users can sign up for a free account or talk to a GTM expert for guidance. Arcade provides a desktop app, Chrome extension, and Figma plugin for capturing content, along with resources like guides and case studies to help users begin creating.
Arcade Website Engagement
Last Update: 9 days ago
Monthly Traffic
Traffic Sources
Traffic Share By Country
- United States20.9%
- United Kingdom7.7%
- Argentina4.1%
- Norway3.7%
- France3.6%